What Is Search Intent and Why Is It Important For SEO? The 4 Main Types of Search Intent How Consumers Think When They Search Online Let’s start with a simple truth. The internet is no longer just a place to browse. It’s an information acquisition system. Almost everything people do online, scrolling, searching, clicking,…
Are your SEO goals aligned with your overall business goals? This is an important check before you invest more in SEO or look to improve it. Today SEO is a key part of digital marketing for most businesses and an important part of marketing the whole business and brand development. So, it needs to be…
Intent-Driven SEO & SEM: How to Create a Symbiotic Relationship Between Them Search marketing is often split into two camps: •SEO for long-term organic growth •SEM (paid search) for immediate traffic and lead generation But treating them as separate disciplines is one of the biggest strategic mistakes marketers and web design agency owners make. SEO…
Undertaking a Website Redesign with SEO Considerations in Mind. Why consider SEO in a redesign? Your company is redoing its website and you’re in charge. Pretty exciting, right? There are many reasons to redesign your website, from improving its usability to undergoing a major rebrand. SEO is important to any business that operates online, but…
Creating a website for small business owners: 5 simple steps to have your website up and running. Step-by-Step from Scratch to Launch Want to build a website for your company? You could pass it off to a professional web design agency. But it’ll cost you thousands of dollars, and you may have to budget weeks,…
Check Your Website’s SEO: Best FREE Website SEO Audit Tools. Best FREE Website SEO Audit Tools There are a lot of useful SEO tools out there — some free, some paid — that can help you to look at your own site the way that Google sees it. The tools listed below are all free…
