We Create Effective Paid Search Campaigns in Google Ads

Our Paid Search services are designed to constantly optimize performance, delivering the results you need. Google AdWords can be a dynamic engine for your business — but only if it’s managed effectively. We know that a well-designed AdWords campaign can put your company and your product in front of customers at the crucial moment when they are ready and willing to buy.

Paid Search Advertising is Great For:

• Finding customers very close to making a purchase decision

• Selling an established product or service

• Closing a sale or conversion with customers who are ready to act

AdWords extensions will provide the opportunity to add more information to your ad than the basic headline, URL, and ad copy you’re traditionally able to use. This extra information helps your ad to stand out and get clicked, which in turn will lower your cost per click and in many cases improve conversion rates.

With our in-depth keyword research, we’re able to bring highly-qualified traffic that converts into customers. Whether you have an eCommerce site or are looking to capture leads, our PPC strategies will get you the return you’re looking for.

*The advertising budget is not included. Monthly fee is approximate for 1 campaign and will depend on the campaign’ s complexity.

Our Process for Paid Search Campaigns Creation

Our process is simple, perfectly transparent and efficient. We start any project by completing a comprehensive audit and goals setting. From here, we research your competitors, discover what keywords to target and from there, we create carefully and intelligently planned ads. It doesn’t end there; a big part of any paid advertising campaign is ensuring its effectiveness. We consistently monitor our campaigns and report on their performance regularly. This gives us the opportunity to quickly amend, add or remove specific adverts if they’re not delivering, therefore, saving you from wasting money on ineffective advertising.

With pay-per-click adverstising, it’s important to customize your digital advertising strategy to your industry standards and your business goals.

The beauty and challenge of paid search is that an abundance of options are available. Using the right combination of ad platforms and methods is necessary when you want your ads to be seen by your target customers. We get it: every business and organization has its own set of values and growth goals, even in crowded markets. We thrive on selecting paid search avenues that will help you reach your potential.

For many of our clients, incorporating a combination of all three PPC pillars is the right strategic choice, but far from the only one. Other ad types, like video or paid social (think ads on LinkedIn), might hold potential for a favorable return for your company. Ongoing adjustments based on deep experience and ever-changing data allow us to determine what’s working and what isn’t. It lets us continuously increase returns and lower your costs over time.

What’s the bottom line for your business? If you’re looking to boost traffic to your site, convert website visitors into customers, and gain a great ROI, contact us to learn more. Our discovery consultation is always free!